While time spent on mobile continues to exceed time spent on desktop (67% vs 21%) according to the Social Media Today report we posted yesterday, a new report from Monetate shows that sales conversion of people shopping online via desktop is 3 TIMES what it is on mobile. In the last quarter of 2015, online shopping from a desktop had a conversion rate of 4.43% while online [...]
Sometimes its just so nice to have clarity According to a new report from Social Media Today, if you want to reach the 18 to 24 age group, SnapChat should be your number one social site as it completely dominates this segment. 25 to 34-year olds rank Instagram as #1, ages 35 to 44 favor Pinterest, for 45 to 54 it is LinkedIN, and for 55+ it is Facebook. Who knew?!
To a more productive 2016! Here here ...this is a brilliant repost from the talented and always straight to the point Peter Shankman. Props on this AMAZINGLY useful reminder ...we're ALL time starved!! Nothing is more annoying, perhaps in the entire world, than the expression "can I pick your brain." The expression itself is creepy. "Can I stick my finger into the gooey bowl of tapioca [...]
This may surprise you: I LOVE sharing but HATE (capital H) blogging. There i've said it, and I'm not sure if it's the glass of pinot on the table beside me or the fact it's out there that is making me feel better! Like so much so that despite sitting beside the fire on this early Friday evening I'm looking out the window watching my [...]
Putting a hold on most new orders so she could focus on optimizing customer-acquisition and product-delivery processes helped this SMB owner increase profits. If you know anything about me you'll know I'm FIERCELY proud of bootstrapping both of my entrepreneurial ventures. While it hasn't come a place of not wanting to work with some of the fabulous venture folks out there or wanting to grow [...]
So you want to launch your business online (great idea!). You have no time and there is WAY too much information floating around out there. Here are the only 10 things you need to do to have an online presence by the end of this week - I guarantee it. Ready? 10. Claim Your Domain While I absolutely hated the naming the company part way back when [...]